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	<title>Enhanced Editions &#187; quickreads</title>
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		<title>Quick Reads announces new digital initiative</title>
		<link>http://www.enhanced-editions.com/press-release/2010/03/quick-reads-announces-new-digital-initiative/</link>
		<comments>http://www.enhanced-editions.com/press-release/2010/03/quick-reads-announces-new-digital-initiative/#comments</comments>
		<pubDate>Thu, 04 Mar 2010 10:52:19 +0000</pubDate>
		<dc:creator>the Enhanced Editions Team</dc:creator>
				<category><![CDATA[Press Release]]></category>
		<category><![CDATA[quickreads]]></category>

		<guid isPermaLink="false">http://www.enhanced-editions.com/?p=1027</guid>
		<description><![CDATA[
			
				
			
		

2010 titles available to download as e-books
A free Ruth Rendell digital download for World Book Day (.epub / .pdf)
All titles available on Apple&#8217;s iTunes Store.

Quick Reads is this year reaching out to yet more potential readers with an innovative new digital scheme. The major adult literacy initiative, which celebrates its fifth anniversary in March, is [...]]]></description>
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<ul>
<li>2010 titles <a href="http://quickreads.org.uk/buying-your-quick-reads/ebooks/">available to download</a> as e-books</li>
<li>A free Ruth Rendell digital download for World Book Day (<a href="http://quickreads.org.uk/assets/downloads/docs/TheThief.epub">.epub</a> / <a href="http://quickreads.org.uk/assets/downloads/docs/TheThief.pdf">.pdf</a>)</li>
<li>All titles available on Apple&rsquo;s <a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewRoom?fcId=359766025&#038;id=25206&#038;mt=8">iTunes Store</a>.</li>
</ul>
<p><a href="http://www.quickreads.org.uk">Quick Reads</a> is this year reaching out to yet more potential readers with an innovative new digital scheme. The major adult literacy initiative, which celebrates its fifth anniversary in March, is now taking books, by best-selling writers and celebrities, direct to the computers and mobile phones of new and non-readers.  </p>
<p>From <a href="http://www.worldbookday.com">World Book Day</a>, Thursday 4th March, all ten of the 2010 Quick Read titles &#8211; from bestselling authors including <a href="http://www.enhanced-editions.com/books/quick-reads#perfectholiday">Cathy Kelly</a>, <a href="http://www.enhanced-editions.com/books/quick-reads#lastnightanothersoldier">Andy McNab</a>, <a href="http://www.enhanced-editions.com/books/quick-reads#perfectmurder">Peter James</a>, <a href="http://www.enhanced-editions.com/books/quick-reads#busterfleabags">Rolf Harris</a> and <a href="http://www.enhanced-editions.com/books/quick-reads#moneymagic">Alvin Hall</a> &#8211; will be available as apps on the Apple iPod and iPhone and as downloads direct to computers and e-readers from the Quick Reads <a href="http://quickreads.org.uk/buying-your-quick-reads/ebooks/">website</a>. To kick-off the digital campaign, one title – <em>The Thief</em> by Ruth Rendell &#8211; will be available as a free download (<a href="http://quickreads.org.uk/assets/downloads/docs/TheThief.epub">.epub</a> / <a href="http://quickreads.org.uk/assets/downloads/docs/TheThief.pdf">.pdf</a>) for the week of launch. </p>
<p>Kathy Gale, Quick Reads Project Director comments, “This is an important step for Quick Reads. Over the past five years we have undertaken a major outreach campaign to provide people who are not reading with great books designed to get them hooked. With Quick Reads available digitally on computers and phones, we are not expecting them to come to the printed book, we are taking books to them.  Talks are underway with other digital providers and we hope to have more to announce soon.” </p>
<p>The apps, produced by award-winning digital publisher Enhanced Editions, allow users to choose their font and text size. They also use the device accelerometer (which detects when the device is being tilted) to scroll the page, offer a bedtime-friendly night reading mode and encourage users to send excerpts to friends via email. All of the Enhanced Editions apps come with a short sample of the other nine titles, plus a live feed of the latest news about the authors and partners involved in Quick Reads.  </p>
<p>The digitization of Quick Reads will make a great difference to adult learners, particularly those with dyslexia or impaired sight, who find it difficult to access print of any kind. With Quick Reads available on computers, mobile phones and e-readers, learners can manipulate text on a screen to their convenience as well as use a screen reader. </p>
<p>Quick Reads are part of a campaign to get more people reading in the UK and Ireland. They are short, sharp shots of entertainment &#8211; fast, fun books by bestselling writers and celebrities which prove that books can be as exciting as an action film and as thrilling as a theme-park ride. Since its inception in March 2006, over one and a quarter million Quick Reads have reached new readers.  </p>
<p><a href="http://www.quickreads.org.uk">www.quickreads.org.uk</a></p>
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		</item>
		<item>
		<title>Quick Reads now available</title>
		<link>http://www.enhanced-editions.com/blog/2010/03/quick-reads-now-available/</link>
		<comments>http://www.enhanced-editions.com/blog/2010/03/quick-reads-now-available/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 15:30:37 +0000</pubDate>
		<dc:creator>the Enhanced Editions Team</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[quickreads]]></category>
		<category><![CDATA[apps]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[quick reads]]></category>
		<category><![CDATA[world book day]]></category>

		<guid isPermaLink="false">http://www.enhanced-editions.com/?p=973</guid>
		<description><![CDATA[
			
				
			
		
World Book Day is the biggest annual celebration of books and reading in the UK and Ireland. Enhanced Editions is proud to partner with a number of leading publishers to bring this year&#8217;s Quick Reads titles to the iPhone.

Quick Reads are short, sharp shots of entertainment &#8211; brilliantly written books by bestselling writers and celebrities. [...]]]></description>
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<p><a href="http://www.worldbookday.com/">World Book Day</a> is the biggest annual celebration of books and reading in the UK and Ireland. Enhanced Editions is proud to partner with a number of <a href="http://www.enhanced-editions.com/partners/">leading publishers</a> to bring this year&rsquo;s <a href="http://www.quickreads.org.uk">Quick Reads</a> titles to the iPhone.</p>
<p><span id="more-973"></span></p>
<p>Quick Reads are short, sharp shots of entertainment &#8211; brilliantly written books by bestselling writers and celebrities. Whether you&rsquo;re an avid reader who wants a quick fix or haven&rsquo;t picked up a book since school, sit back, relax and let Quick Reads inspire you.</p>
<table class="text-align: center">
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#lastnightanothersoldier" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr1.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#lastnightanothersoldier" style="border-style: none"><em>Last Night Another Soldier</em> &#8211; Andy McNab</td>
</tr>
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#perfectholiday" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr2.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#perfectholiday" style="border-style: none"><em>The Perfect Holiday</em> &#8211; Cathy Kelly</td>
</tr>
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#moneymagic" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr3.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#moneymagic" style="border-style: none"><em>Money Magic</em> &#8211; Alvin Hall</td>
</tr>
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#wewonthelottery" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr4.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#wewonthelottery" style="border-style: none"><em>We Won The Lottery</em> &#8211; edited by Danny Buckland</td>
</tr>
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#drwhokrillitanes" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr5.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#drwhokrillitanes" style="border-style: none"><em>Dr Who: Code of the Krillitanes</em> &#8211; Justin Richards</td>
</tr>
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#perfectmurder" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr6.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#perfectmurder" style="border-style: none"><em>The Perfect Murder</em> &#8211; Peter James</td>
</tr>
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#traitorsofthetower" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr7.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#traitorsofthetower" style="border-style: none"><em>Traitors of the Tower</em> &#8211; Alison Weir</td>
</tr>
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#busterfleabags" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr8.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#busterfleabags" style="border-style: none"><em>Buster Fleabags</em> &#8211; Rolf Harris</td>
</tr>
<tr>
<td style="padding-right: 1em"><a href="http://www.enhanced-editions.com/books/quick-reads#lifestooshort" style="border-style: none"><img src="http://www.enhanced-editions.com/images/qr9.jpg" /></a></td>
<td><a href="http://www.enhanced-editions.com/books/quick-reads#lifestooshort" style="border-style: none"><em>Life&rsquo;s Too Short</em> &#8211; edited by Val McDermid</td>
</tr>
</table>
<p style="margin: 1em 0 1em 0">Free courses are available for anyone who wants to develop their skills. You can attend the courses in your local area. If you&rsquo;d like to find out more, phone 0800 66 0800.</p>
<p>A list of books for new readers can be found on <a href="http://www.firstchoicebooks.org.uk">www.firstchoicebooks.org.uk</a> or at your local library.</p>
<p>Publishers <a href="http://www.barringtonstoke.co.uk">Barrington Stoke</a> and <a href="http://www.newisland.ie">New Island</a> also provide books for new readers.</p>
<p>The BBC runs an adult basic skills campaign. See <a href="http://www.bbc.co.uk/raw">www.bbc.co.uk/raw</a>.</p>
<p>Enhanced Editions is committed to improving literacy and using technology to bring great literature to new readers. In keeping with this commitment, all of our profits from the Quick Reads titles will be donated to a literacy charity.</p>
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