Enhanced Editions

Tag: strategy

Tools of Change: Enhancing the Ebook 28/02/10

Below is a video of Peter Collingridge’s Keynote speech from this year’s Tools of Change conference; beneath that is the full transcript, including slides.

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iPhone App Icon Design Strategy 26/08/09

We’re getting all the design assets for our lead apps together at a rate of knots, but one issue we have come up against, as design obsessives, is the icons for the individual apps.

As well as the issue of all  editions of the app needing to have the same icon (when the app is internationally available), we have the problem that the icon must be a tiny 57×57 pixels and meet  Apple’s design and interface guidelines. There are also limits on the number of characters we can use with the app on the desktop and in the store before the name is truncated. When you are working with long book titles – The Death of Bunny Munro or Dreams From My Father – you just can’t use them in full. (more…)